Luis Hernández Cruz
Museo de Arte de Puerto Rico needed the graphic design for an exhibition of renown Puertorican artist Luis Hernández Cruz. The job entitled working not only with the painter but the curator and Museum staff to determine the appropriate focus to give the exhibit and all its publicity pieces.
A modern painter in his approach to art, Hernández Cruz’s works are strong and clean. Very powerful. From his personality emerged the inspiration for all the exhibition. Everything was played down so his art could stand out and make a statement on its own. Invitations, Press ads, Banners, Brochures and Catalog were all produced to support the exhibit.