How to use Powerpoint and 7 tips to improve your presentation Powerpoint is one of those programs that is incorrectly used by a lot of people. Powerpoint is a visual AID for making slides that will...

Having a consistent identity is not just a matter of using the same logo all the time. To send out a unified message you have to look a little beyond your logo. What do all the rest of your marketing materials say: “we are cheap and bargain for the last penny to the lowest bidder” or “ our clients deserve the best and most professional material available within our budget”. There is a big difference in these two messages. They can either make or break your business.

'Don’t judge a book by its cover, never judge a person by their appearance”. But reality shows us that, not only do we judge but we make important decisions based on this judgement. Every single day we confront situations in which appearances dictate our reactions. Graphic Design or the lack of it is no exception to this rule.