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HOW TO KEEP YOUR BRAND “ON TRACK”

HOW TO KEEP YOUR BRAND “ON TRACK”

Having a consistent identity is not just a matter of using the same logo all the time. To send out a unified message you have to look a little beyond your logo. What do all the rest of your marketing materials say: “we are cheap and bargain for the last penny to the lowest bidder” or “ our clients deserve the best and most professional material available within our budget”. There is a big difference in these two messages. They can either make or break your business.

CAMINOS ASIÁTICOS

CAMINOS ASIÁTICOS

Héctor Méndez Caratini has distinguished himself for his constant search for inner peace. For this reason it should not surprise us his voyages to the zen temples at the Japanese city of Kioto and his Buda series. All of these images are engulfed in an atmosphere of contemplation and meditation.

BRANDING SPEAKS VOLUMES ABOUT YOUR BUSINESS

BRANDING SPEAKS VOLUMES ABOUT YOUR BUSINESS

‘Don’t judge a book by its cover, never judge a person by their appearance”. But reality shows us that, not only do we judge but we make important decisions based on this judgement. Every single day we confront situations in which appearances dictate our reactions. Graphic Design or the lack of it is no exception to this rule.

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